TRENTON – A bill sponsored by Senators Joseph F. Vitale which would prohibit the sale of flavored cigarettes in New Jersey was approved by the Senate today by a vote of 37-0.
“As more and more information comes to light about the health effects of smoking, tobacco companies rely increasingly on sales gimmicks to reach potential customers,” said Senator Vitale, D-Middlesex, the Chair of the Senate Health Committee. “However, where we once had cartoon spokespeople like Joe Camel and high-profile movie placements, we’re now seeing the tobacco industry turn to flavored cigarettes to bring in customers while they’re young. We need to outlaw this latest tactic from Big Tobacco, to allow our kids to see past the marketing gimmicks and realize that cigarettes kill.”